There are a number of ways web owners can successfully attract traffic to their website and by applying the free traffic techniques below on a regular basis will notice the increase in visitors rise without it costing a penny.
Social Network Forums
The easiest methods are posting to social network forums such as Facebook and Twitter, though e-networking websites such as linkedIn, ecademy.com and ryze.com are a healthy way of building business contacts. E-networking only takes a matter of minutes and doing so on a regular basis will ensure sites crawl across the web and reach a wider audience.
Search Engine Optimisation
One of the most effective ways of generating traffic is by using effective Search Engine Optimisation (SEO). But how does it work?
When looking for something specific on the internet people use search engines, such as Google and Ask Jeeves. The search engine then runs a check of keywords the user types into a search engine and matches it against words used in articles on websites.
Of course there are often a number of different ways people may phrase their search and for websites to have a greater chance of being identified the articles should include variations of what internet users may type into the search engine. The more variations of keyword phrases can included on a webpage, the better chance it has of scoring higher up in the Google top ten list – and as we know people rarely look beyond those golden 10.
To give an example of effective SEO writing, this article is about free website traffic techniques. Anybody looking for advice on this subject is most likely to type into the search engine any of the following combinations, either in part or in full:
- free website traffic techniques
- how do I generate traffic to my website for free
- attract traffic to my website with no budget
- how to increase traffic to a website
Note how all the relevant keywords are included in the heading and opening paragraphs of this article.
The Value of Keywords
It’s not good practice to squeeze all the SEO combinations into the first paragraph, though the higher up the keywords feature in the article the higher the likelihood users will stay on that page - and just as importantly return to the site. In order to attract repeat traffic the articles featured on a website need to be engaging and well written. Clogging up the first paragraph with every combination of keywords appears clumsy and unreadable, thus more likely to put readers off. If there are too many keyword combinations for one article, write another article!
Richard Oldale - Richard is a freelance writer and has written for a number of publications specialising in football, music and travel. He has also had ...
